Database Paper—The IRI Marketing Data Set
نویسندگان
چکیده
منابع مشابه
Data Pre-processing for Database Marketing
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ژورنال
عنوان ژورنال: Marketing Science
سال: 2008
ISSN: 0732-2399,1526-548X
DOI: 10.1287/mksc.1080.0450